OUR METHOD

Process rigour.
No shortcuts.

The quality of a prospect list is decided before the prospecting begins. Our 4-step method ensures every delivered contact matches your ideal customer profile.

6 blind spots
of conventional prospecting

What most sales teams don't see. What costs them time, energy and missed deals.

Vague ICP

Without a formalised ideal customer profile, the search becomes random. You prospect broadly instead of prospecting precisely.

Unverified data

Generic databases contain 30 to 50% obsolete contacts. Your sales reps are reaching out to ghosts.

Wrong contact

Reaching the right title at the wrong company size, or vice versa, generates endless sales cycles with no outcome.

No scoring

Without clear priority, sales reps start with the easiest contacts to find. Not the most qualified ones.

Wasted sales time

78% of B2B sales reps spend more time searching for contacts than calling them. A costly paradox.

Unprotected data

Your prospect lists are a strategic asset. Their security and confidentiality are rarely treated seriously.

4 steps.
Zero approximation.

01

ICP Brief and strategic framing

Everything begins with a structured working session. We define your ideal customer profile together: industry sector, company size, geography, decision-maker title, buying signals, and exclusion criteria.

This brief becomes the sole reference point for the entire research. Nothing is left to interpretation.

  • ICP formalised in writing
  • Priority vs secondary criteria identified
  • Target volume and timeline defined
ICP Brief · Confidential
SectorManufacturing, Tech B2B
Size50 to 500 employees
GeographyMetropolitan France (Paris region priority)
Target titleCEO / MD / Commercial Director / Purchasing Director
SignalsHeadcount growth, recent funding round
ExclusionsPublic sector, associations, less than 3 years old
02

Multi-source manual research

We don't use scrapers. Each prospect is identified manually via Sales Navigator, sector registries, company websites and field monitoring.

This approach is slower. That is precisely why it is more reliable.

  • Sales Navigator with advanced Boolean queries
  • Systematic cross-referencing of multiple sources
  • Verification of the contact's actual activity
Sales Navigator Query
Title"Commercial Director" OR "CEO" OR "Managing Director"
SectorManufacturing · Technology
Size51-200 · 201-500 employees
LocationParis Region · Northern France · Grand Est
SignalRole change (less than 90 days)
847 profiles identified · Manual sorting underway
03

Manual qualification and scoring

Each retained contact is enriched with 10+ structured fields: verified contact details, LinkedIn URL, company information, decision-making context. Then scored according to their match with your ICP.

The AP / A / BP scoring lets you sequence your prospecting immediately upon receiving the file.

  • Contact detail verification (email, phone)
  • Company enrichment (revenue, headcount, precise sector)
  • AP / A / BP score assigned per ICP grid
ICP Scoring Grid
AP
Perfect Fit All ICP criteria met. To be contacted as absolute priority.
A
Adequate Main criteria met, 1 to 2 secondary criteria slightly off.
BP
Good Potential Promising profile but deviates on one structural criterion.
04

Structured delivery and debrief

Your file is delivered within 5 to 10 business days in a format directly importable into your CRM (Excel, CSV). A debrief is systematically offered to walk through the choices made and answer your questions.

Your pipeline is ready. Your sales reps can focus on what they do best.

  • Structured Excel / CSV file, CRM-compatible
  • 30-minute debrief included
  • Adjustments possible within 72 hours if needed
prospects_mission_v1.xlsx
47 contacts 12 AP · 28 A · 7 BP
✓ Verified contact details ✓ Compatible with Salesforce / HubSpot ✓ Debrief scheduled
OUR COMMITMENTS

Three pillars.
One promise.

Rigour

Every prospect verified by hand. Every data point cross-referenced. No shortcuts, no approximation. Quality is non-negotiable.

Transparency

You know exactly what you receive, how we worked, and why each contact was selected or excluded.

Field Results

We measure our success by your contact rate, not the volume delivered. A quality pipeline beats a large database every time.

Want to know more
about our approach?

Get in touch directly. We respond within 24 business hours.

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