ABD supports industrial and technical companies developing their business between Europe and Africa. Its strongest experience lies in these two regions; other markets are studied depending on the project.
Before founding ABD, Theo Andrade was Export Manager for a European industrial safety company, in charge of business development in African oil & gas markets, working with operators, refiners and national companies. This field experience now shapes ABD's missions.
Regions as defined by the United Nations geoscheme. They show where ABD's experience lies; knowledge of a given country depends on its sector and context, and each mission is scoped accordingly. Base map: Natural Earth.
ABD's base and the starting point of its missions, conducted in French and English, for European and African companies alike.
Operator environments and industrial facilities in the oil & gas sector, where the relationships with major accounts were built.
Industrial and technical environments: energy, equipment, specialised distribution.
Studied after scoping, according to the sector and the information available.
Technical buyers, supplier qualification, long cycles, decisions taken at several levels: these are the situations we know, beyond sector labels.
Operators, refiners, national companies and their industrial facilities: the environment in which the founder developed markets.
Manufacturers and suppliers of equipment, parts and technical solutions targeting a new market.
Engineering firms, technical service companies and industrial subcontractors.
Distributors, importers and representatives of technical product ranges.
Other sectorsOther industrial or technical B2B activities can be studied. Scoping determines whether the information available allows a reliable analysis.
Typical situations, given for illustration. Each points to the relevant service.
Manufacturers, industrial SMEs, technical service companies
Checking that a piece of equipment is acceptable on a West or Central African market before committing resources.
Assess the market →Choosing between a distributor, an agent or an integrator, and defining the partner profile.
Entry strategy →Looking for a distributor able to provide commissioning and after-sales service.
Partner search →Reaching the right people at operators or industrial companies already identified.
Contact Desk →Distributors, importers, integrators, service companies
Identifying European manufacturers to represent on a technical range.
Partner search →Assessing the potential of a new product family or a new customer sector.
Assess the market →Structuring an approach and presenting a business opportunity to a manufacturer.
Entry strategy →Reaching the right people at European suppliers already targeted.
Contact Desk →Tell us your starting point: we will point you to the right service.
ABD replies with the first scoping questions.